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ETF education

What is an ETF? How they work and why they’re popular

  • An exchange traded fund (ETF) is a basket of securities that can be bought and sold in a single trade on an exchange.
  • There are a wide range of advantages to ETFs, including targeted exposure, increased diversification, flexible trading, and more.
  • ETFs have grown in popularity since they first launched more than 30 years ago. Now, there are more than 14,000 ETFs available globally.1
5 min read

An exchange traded fund (ETF) is basically a basket of investments (like stocks, bonds, currencies, or commodities) that you can buy and sell in a single trade. They enable you to invest in hundreds or even thousands of securities simultaneously, without having to handpick each one yourself.

Think of it like walking into a grocery store and grabbing a cart that’s already filled with bread, milk, eggs, and whatever else is on your list—from standard food items to extremely specific ingredients needed for that new recipe you want to try.

Today’s ETF market offers that same flexibility. With more than 14,000 ETFs worldwide,2 investors can gain exposure to everything from broad-market indexes to specialized market segments.

But let’s start at the beginning. ETFs generally:

  • Track the performance of an index (except for actively managed ETFs, which typically aim to outperform rather than mirror a benchmark)
  • Charge lower fees3
  • Allow you to invest in a specific segment of the market (e.g., asset class, geography, sector, or investment theme)

In short, ETFs are funds that trade like stocks with the diversification benefits of mutual funds. But unlike traditional mutual funds, which are priced once a day at the close of trading, ETFs are priced continuously throughout the trading day and can be bought or sold at any time during market hours. That means investors can react to market conditions and news in real-time, executing trades quickly and efficiently.

How do ETFs work?

Since ETFs trade on an exchange just like stocks, you can buy and sell shares during the day, in real time. This is known as intraday trading. Mutual funds, on the other hand, are only priced once per day, after the market closes.

But convenience is only part of the story. Just like plenty happens behind the scenes at the grocery store to keep the shelves stocked, there’s a process called creation and redemption that keeps ETF prices aligned with the value of the securities inside the basket. It’s effectively a system of checks and balances between big institutions (who trade directly with the fund) and everyday investors (who trade shares on the exchange). This design is what helps ETFs stay liquid, efficient, and transparent.

To break it down further:

  • Creation involves buying all the underlying securities and wrapping them into the ETF structure
  • Redemption is the reverse process, in which the ETF is unwrapped back into the individual securities

This back-and-forth process takes place in what’s called the primary market between two parties: ETF sponsors (like State Street Investment Management) and large financial institutions (known as authorized participants, or APs).

You, the end investor, trade these ETF shares in the secondary market (the stock exchange) like you would with any other stock. The back and forth is handled for you—out of sight, out of mind.

Types of ETFs

There’s an aisle for just about anything you could need at the grocery store. Similarly, there’s probably an ETF for almost any investment goal and risk tolerance. Here are the most common categories:

  • Broad market ETFs: Track major indexes (like the S&P 500®) to gain exposure to hundreds of companies.
  • Bond ETFs: Focus on fixed income securities like government Treasurys, municipal bonds, and corporate bonds.
  • International ETFs: Access markets outside the US, such as Europe, Asia, or emerging economies.
  • Sector ETFs: Target specific sectors of the economy, like Technology, Health Care, or Energy.
  • Thematic ETFs: Invest in overarching trends, such as artificial intelligence, clean energy, or future security.
  • Dividend ETFs: Hold companies that regularly pay dividends, offering a mix of income and appreciation potential.
  • Commodity ETFs: Provide exposure to assets like gold, oil, agriculture, or a broad-basket of commodities.
  • Smart beta and factor ETFs: Use rules-based strategies (e.g., value, momentum, low volatility) to tilt portfolios toward certain characteristics.
  • Active ETFs: Invest in funds managed by professionals who aim to outperform the market or achieve specific outcomes, versus passively tracking an index.

What are the benefits of ETFs?

ETFs can offer investors several advantages:

  1. Diversification: Reduce the risk of putting all your eggs in one basket.
  2. Targeted exposure: Gain strategic exposure to specific markets and assets.
  3. Lower costs: Keep more of your money working toward your goals.4
  4. Liquidity: Trade efficiently in funds with high volume, making it easier to enter or exit positions at fair prices.
  5. Tax efficiency: Take advantage of the ETF structure, which is generally more tax-friendly than mutual funds.5
  6. Flexibility: Buy or sell when you want to, instead of waiting until the market closes.
  7. Transparency: Know exactly what you own, at practically any given time.

Increased diversification

ETFs make it easy to diversify. With one trade, you can own hundreds or even thousands of companies—meaning your performance isn’t riding on the fate of a single stock.

Targeted exposure

ETFs often track an index, allowing you to invest in a specific segment of the market, such as:

  • Asset classes: Everything from stocks and bonds to commodities and other alternatives.
  • Geographies: Global, regional, or country-specific markets, including both developed and emerging economies.
  • Currencies: Some ETFs follow baskets of currencies or single ones, like the Japanese yen or Chinese yuan.
  • Sectors and industries: These include, Industrials, Health Care, Energy, Technology, and more.
  • Investment themes: Ongoing trends like sustainability, cybersecurity, or autonomous vehicles.
  • Style/Factors: Smart beta ETFs help position your portfolio toward attributes like low volatility, value, or momentum.

Lower expense ratios

Because most ETFs are passively managed, they typically have lower management fees and operating expenses compared to mutual funds.6 And lower expenses mean more of your returns stay in your pocket.

Added liquidity

ETFs are designed to be easy to trade, with two layers of liquidity working in your favor:

  1. Primary market: Large financial institutions (also known as authorized participants, or APs) can create or redeem ETF shares by swapping in or out the underlying securities. This process takes place in the primary market and helps keep prices in line.
  2. Secondary market: Since they trade throughout the day on an exchange, investors can make timely investment decisions.

Tax efficiency

Thanks to their structure, ETFs usually trigger fewer taxable events than mutual funds.7 Since they tend to have lower turnover and allow managers to move securities in and out efficiently, you may owe fewer capital gains taxes. Plus, you don’t pay capital gains until you actually sell your shares, giving you more control over timing.

Flexible trading

ETFs can be bought through an online brokerage account at their current market price at any time during the trading day. There are no minimum holding periods, and investors can employ a wide range of trading techniques—such as buying on margin, short selling, and placing limit orders—to react to market movements.

Increased transparency

With ETFs, what you see is what you get. Most publish their holdings daily, so you can regularly evaluate holdings and performance. That transparency can help you make more informed and confident investing decisions.

Are there ETF risks to consider?

Yes, investing is never risk-free (and if it sounds too good to be true, it probably is). As with any investment, investors should know the possible risks before adding ETFs to a portfolio:

  • Inflation risk: ETFs in certain asset classes may be affected by inflation, as rising prices may impact the value of the fund’s assets over time.
  • Credit risk: An ETF may be exposed to credit risk if one or more of the companies in its portfolio experiences financial difficulties or goes bankrupt. This could result in a decline in the value of the ETF’s shares.
  • Liquidity risk: There is always a risk that it may be difficult to buy or sell shares of an ETF when you want to, due to market conditions or other factors.
  • Tracking error: Any ETF’s performance might not perfectly match the index it follows, especially after accounting for fees.
  • Complexity: Some ETFs are more complicated than others, such as leveraged, inverse, or options-based funds. While these ETFs can help achieve certain goals, it’s important to understand how they work before investing in them.

Before investing in ETFs, investors should use a due diligence process and consider their investment objectives and risk tolerance. Be sure to visit the fund’s prospectus for more information on the risks associated with a particular ETF.

ETFs vs. stocks vs. mutual funds: Breaking them down

As you weigh your options, you’ll likely come across three ways to invest in the stock market: individual stocks, mutual funds, and ETFs. The “right” vehicle for you depends on your goals and preferences.

  • Buying stock grants you shares of a particular business. This is ideal if you want targeted exposure to specific companies.
  • Mutual funds are pooled investments that track a market or strategy, but they only trade once a day after markets close. Annual capital gain distributions can lead to unwelcome taxes, so consider using tax-advantaged accounts like 401(k)s or IRAs to limit the tax impact.
  • ETFs are a basket of investments you can buy or sell throughout the day, in a single trade. They combine the diversification benefit of mutual funds with the flexibility of stocks.
 ETFsStocksMutual funds
Fees and trading costsGenerally low expense ratios for passive fundsExpense ratios aren’t applicableRelatively higher fees than ETFs for management and operating expenses
FlexibilityTrade throughout the day at market pricesTrade throughout the day at market pricesLimited, as funds are priced once a day after close
TransparencyMost disclose holdings dailyTotal transparencyHoldings usually disclosed quarterly

What is an example of an ETF?

The State Street® SPDR® S&P 500® ETF (SPY)—the most traded8 and most liquid ETF in the world.9 SPY tracks the S&P 500 Index, which represents about 500 of the largest publicly traded companies in the US, spanning all major sectors.

Revisiting our grocery cart analogy, it’s kind of like loading up a cart with a wide variety of the most recognized brands in the store. In a single trade, investors gain exposure to the performance of the entire US stock market, making SPY an efficient way to diversify a portfolio and “enter the market.”

How do you buy an ETF?

Buying an ETF is easy.

You can’t buy ETFs directly from State Street, but you can access ETFs through most online brokers or traditional financial advisors. Here’s how it typically works:

  1. Open a brokerage account. If you don’t already have one, choose a broker that fits your needs (online platforms make this process accessible).
  2. Search for the ETF by ticker symbol. For example, “SPY” for the State Street® SPDR® S&P 500® ETF.
  3. Decide how many shares you want to buy. Consider the price per share and your overall budget.
  4. Place your order. Like a stock, ETFs can be bought throughout the day at market prices. You can place a market order (buy immediately) or a limit order (buy only at a certain price).

That’s it—once your order is filled, the ETF will appear in your account alongside your other investments.

How have ETFs changed investing?

ETFs have grown exponentially since 1993 when State Street Investment Management launched SPY, the first US-listed ETF that redefined investing forever. Today, investors use ETFs to precisely meet their individual portfolio needs, from finding income and gaining broad market exposure, to lowering costs and investing in difficult-to-reach markets.

Build your grocery list

Before you shop for investments, learn more about what’s on the shelves. Our ETF Education Hub is your one-stop resource for understanding how ETFs work and how to use them in your portfolio.

Frequently asked questions

ETFs make investing easier. Think about how streaming changed TV; instead of buying one DVD at a time (or shelling out for full-season box sets), you could access entire libraries instantly at a fraction of the cost. In many ways, ETFs did the same for investing by bundling hundreds—sometimes thousands—of investments into one easy-to-access share.

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