The Investor’s Guide to ETFs Your key to helping clients confidently understand ETFs.
Share It with Your Clients
With $9.8 trillion in AUM¹ and more than 9,000 ETFs available today,² the ETF market delivers so many opportunities for investors.
What’s Inside?
With The Investor’s Guide to ETFs, highlight how ETFs can maximize your clients’ investing potential. It’s chock full of educational content, including:
A clear, concise explanation of what ETFs are.
Insight into how ETFs can enhance investment portfolios.
A detailed look at how ETFs stack up against mutual funds and stocks.
Key factors for evaluating ETFs effectively.
Practical ways to incorporate ETFs into diverse investment strategies.
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How Investors Can Benefit from ETFs
Hear Dan Draper, CEO, S&P Dow Jones Indices, talk about the advantages ETFs offer.
Use the Investor’s Guide to ETFs to:
Strengthen Client Relationships
Leverage these insights to build trust and deepen your client conversations.
Unlock Prospecting Opportunities
Position yourself as a go-to advisor that capitalizes on a booming ETF market.
Equip Clients with ETF Know-how
Empower clients with the knowledge they need to navigate the world of ETFs.