Environmental social and governance (ESG) investing tends to land in the spotlight during extreme events like the global pandemic. However, the trend line is unmistakable: ESG investing has been growing for a while. Between 2017 and 2019, ESG investing grew by more than a third, to $30+ trillion, over a quarter of the world’s professionally managed assets.1 Some estimates say it could reach $50 trillion over the next two decades.2
But exactly what is ESG investing? Some think it is all about investing for impact. Others think it is about imposing a certain set of values on companies.